Online Marketing Handbook: How to Promote, Advertise, and Sell Your Products and Services on the Internet

Online Marketing Handbook: How to Promote, Advertise, and Sell Your Products and Services on the Internet

Daniel S. Janal

ISBN 9780471293101
Godina Izdanja 1998
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With new information, including the latest on interactive marketing plans, publicity online and home page promotion, the 1998 edition of the Online Marketing Handbook is a comprehensive, step-by-step idea guide advising readers on how to market on the web effectively and make money. Presented from a professional marketer's perspective, the tactics, tips and tools described aim to help individuals make the web a crucial part of their future marketing plans. Filled with examples and case histories, the handbook offers advice for an online campaign to increase profits and productivity, enhance customer satisfaction, and successfully compete against competitors. The book includes 50 ways to promote websites and easy-to-follow tactics.

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Autor Daniel S. Janal
ISBN 9780471293101
EAN 0471293105
Godina izdanja 1998
Izdavač amazon.com pol
Broj stranica 464
Format i dimenzije 187 x 235 mm, mek povez